Who We Are, What We Do & Why We Do It!

Rock My Adventure offer highly personalised small group African adventure tours (between 5 – 12 people), bringing together solo travellers, couples and small groups for immersive, fun, off-the-beaten-path adventures, but without the stress of planning and booking everything yourself.

Whilst we specialise in group tours, we also organise bespoke private tours, yoga safari retreats and corporate/student volunteering expeditions – get in touch to discuss!

We show you the real Africa, not just the epic safaris and bucket list activities (although we have all of those too), but we also include local experiences, history, nightlife, adventure, culture and everyday life in Africa – we cover it all!

Rock My Adventure - Botswana

Our group trips do not feel like a ‘tour’, not in the traditional sense anyway. Everything is organised, but our style of travel is relaxed and informal, with a bit of flexibility to do your own thing some days/nights. 

It’s similar to independent travel, but you will travel as a group of friends and have a group leader who is there to facilitate the tour and ensure you have a safe, enjoyable trip. They manage the logistics on the ground and give you day-to-day assistance when needed.

We work with the best local guides & companies to provide you with the African adventure you’ve always dreamed of, whilst supporting lots of great local businesses and social enterprises. 

We’re passionate about travelling responsibly, to ensure that we show the utmost respect for the cultures and communities we visit and leave no trace. We choose our local partners with this in mind.

We go on amazing safaris, climb mountains and go gorilla trekking, but we also visit local markets and villages, we take you off the beaten path, we go to the local bars and restaurants and introduce you to our local friends along the way.

Some of the places we travel to are notoriously difficult, expensive, and/or lonely to travel to by yourself, so we solve that problem by providing you with a ready-made group of travel buddies.

Our Story

In 2009, I took my first solo trip through Africa – backpacking, volunteering and overlanding from Nairobi to Cape Town. I fell completely in love with the continent – the people, the wildlife, the scenery. I felt alive like never before.

It was the most incredible experience of my life up until that point and when I returned home, I couldn’t get Africa out of my mind.

I literally dreamed of Africa every single day and returned as often as I could, eventually landing myself a job as a tour guide and project leader for a volunteering expedition in Zambia and Malawi in 2012.

I was working for The Book Bus, an incredible project that works alongside locals (not taking any jobs). It was amazing, life-changing and challenging all at once, but little did I know at the time that it would set the wheels in motion for what was yet to come.

One year later… back in the UK, contract over, I was missing Africa terribly. So I did the only sensible thing and I started planning my next trip, looking on the internet and travel blogs for inspiration.

I soon realised that there were a) lots of misconceptions about Africa and b) there were very few travel bloggers travelling in and writing about Africa because of those misconceptions.

Africa was seen as a dangerous (thank you media), a difficult and frustrating (sometimes true) place to travel. Or as a luxury, once-in-a-lifetime type of holiday. Or as somewhere that you could go as a volunteer.

There wasn’t much online about the real, incredible, everyday Africa that I had fallen in love with, or the backpacking side of Africa that I had experienced and witnessed firsthand.

So, I started my travel blog, Helen in Wonderlust, to share information on how to travel, dispel myths about the continent, and encourage and help others to visit Africa safely, adventurously and on a budget.

My blog became my passion, and in my spare time, I continued to travel and write. Over the next 3 years, my readership grew and people came to me for advice as an Africa travel expert.

I received dozens of emails and messages every week from people who wanted to travel Africa, just like I did.

In 2016 I decided to run my first tour to Kenya. I wanted to show people the Kenya I fell in love with so I broached the idea to my Kenyan friends, who run a camp in the Masai Mara, they loved it and so we set the wheels in motion.


Tanzania & Zanzibar Group Tour
Kenya Group Tour for Solo Travellers

I called it the ‘This is Kenya’ tour and much to my surprise and delight, the tour sold out and it turned out to be a great success.

In fact, it was so awesome that I decided to do it again the following year. Wanting to do things properly, I’d already set up as a fully-fledged tour company but having a full-time job meant that I was limited in how many tours I could run per year.

Whilst planning the 2017 Kenya tour I was laid-off from my job in marketing and event management. I had two choices – apply for a new job at the company or turn my passion into a full-time business – the choice was easy.

Rock My Adventure was born and the rest, as they say, is history. I now spend my days creating and running trips for awesome people like you.

We’re now going into our 6th year of operations and are now running trips to around 15 different countries in East, West, and Southern Africa and getting rave reviews from our customers.

It’s been an amazing few years, with hundreds of new friendships made and some incredible adventures across the continent and I hope you can join us one day.

Feel free to get in touch if you have any questions and we’ll be happy to answer!

Helen x

Rock My Adventure - Uganda

Sign up for the Rock My Adventure mailing list to be the first to know when we launch new tours and to receive exclusive offers and discounts!

And as a thank you, you will receive a FREE Africa Packing Checklist!


Email: [email protected]

Phone: +447809710257

Address: 353 - 355 Station Road, Bamber Bridge, Preston PR5 6EE

Rock My Adventure is a Member of:

We are members of Protected Trust Services an association that operates a trust account to provide financial protection for the consumer.